General 54

spring summer '20

A socially conscious Montreal-based slow fashion clothing boutique.

Sustainable and fair trade. Thoughtfully made and beautifully designed.

Close the season out in style

Save up to 60%

5145 Boul. Saint-Laurent,

Montréal, QC

514. 271. 2129

Get directions

General 54's store is closed to help contain the coronavirus pandemic.

We are still available online and are offering free regular shipping on all online orders during this time.

Boutique is now open | Masks available in store & online | Free shipping on orders over $75

You want to be part of our amazing team? Send us your CV at [email protected]. We can't wait to hear from you!

In 2003 when we opened our first brick and mortar boutique Local 23, we were amongst the young creators, musicians and artists...

Boutique is now open | Masks available in store & online | Free shipping on orders over $75

Boutique is now open | Masks available in store & online | Free shipping on orders over $75