Thoughtful style & independent design
Explore sustainable fashion, clothing care and Montreal's independent designers.

General 54's response to COVID-19
Boutique is now open | Masks available in store & online | Free shipping on orders over $75
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In Person Shopping Rules
Boutique is now open | Masks available in store & online | Free shipping on orders over $75
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Meet Jennifer Glasgow team
Boutique is now open | Masks available in store & online | Free shipping on orders over $75
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Return Policy
Boutique is now open | Masks available in store & online | Free shipping on orders over $75
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Work with us
You want to be part of our amazing team? Send us your CV at [email protected]. We can't wait to hear from you!
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